How DigitalMSK Works

The platform provides comprehensive and consistent full-body self assessments, including body region-specific questions, across any software device.

A laptop and smartphone displaying a self-assessment app called BeelineMSK, in partnership with Wibbi, for ankle assessment and medical reporting.

Different users experience DigitalMSK in different ways.

Explore the journeys below to see how the platform supports:

Patients

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Fast, accessible MSK support, anytime, anywhere, from any device

Clinicians 

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Supporting clinicians to deliver better care with less effort

Employers

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Reducing costs, improving efficiencies through a healthier workforce

Insurance & Employee Benefits

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Better MSK care - fewer claims

A Snapshop of the DigitalMSK Journey

Product video coming soon

Mobile app screen showing a medical questionnaire about body pain locations, with options like Head/Neck, Arm, Trunk/Torso, Lower back, and Leg, and navigation icons at the bottom for Home, Activities, and Resources.
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The patient journey

Fast, accessible MSK Support Anytime, Anywhere

Patients self-assess at their own pace and in their own time, helping them to think through their problem and prepare for their assessment.

Step 1

Easy registration.

Step 2

Answer simple questions about their problem (symptoms, history, red flags).

Step 3

Rapid escalation of urgent issues, with guidance, self-help and exercises - based on personalised triage outcomes.

THE PATIENT JOURNEY:

Outcomes

Patients receive two reports:

1 Triage Support

Patient sees the right person first time. Identifies urgent versus routine conditions.

2 Pre-assessment summary

Helps patients accurately communicate their issues with clinicians. Provides clinician more time to focus on treatment and care.

Beyond the assessment

Automated nudges, digital check-ins and symptom tracking, helping clinicians to support full recovery.

Patient Value


Safe

Identifies urgent issues and where to get help, whether it’s 2am .


Reassurance

Patients feel comforted, reassured that clinician understands their problem in advance.


Empowering

Immediate access to support, personalised self-help and exercises.


Better results

Clear guidance, earlier intervention and faster recovery.


Efficient

Saves patient and clinician time at the appointment to focus on treatment.

Black and white illustration of five people, with two in suits, holding large gears.

The clinician journey

Supporting clinicians to deliver better care with less effort

Reducing the administrative burden, clinician stress and burnout, whilst freeing more time to focus on delivering patient care.

Step 1

Patients complete the digital assessment prior to their appointment

Step 2

Clinical summary highlights key areas requiring attention, for triage to the most relevant clinician and supporting clinicians with less experience.

Step 3

Rapid escalation of urgent issues to appropriate care. Pre-populated reports mean less admin and more time for unhurried conversations from the first treatment.

THE CLINICIAN JOURNEY

Outcomes

Pre-assessment information

Access to summary & triage reports from the dashboard, before the patient appointment.

Automated ongoing support

Clinicians programme follow up care, e.g. outcome measurements, surveys, exercise nudges, reviews.

Data

Data collected in a consistent format, informs service planning and evidence to demonstrate service quality.

Red flags

Patients are referred to the right person, first time.

Clinician Value


Reduced admin & clinician stress

Automated reports highlight summary information, reducing admin and supporting clinical episode.


Competitive benefit

Empowers patients with trustworthy advice leading to enhanced patient engagement.


Better quality

Deliver 24/7 care, reports support clinical episode, giving more time to focus on delivering treatment.


Patient triage support

Enables matching to specialised physios and services.

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The employer journey

Reducing costs, improving efficiencies through a healthier workforce.

Step 1

Employees access MSK assessment via annual screening, line manager, HR referral or Health & Wellbeing portals.

Step 2

Urgent conditions are rapidly escalated, routine patients receive confidential tailored self-help advice, exercises, education, and/or treatment, if required.

Step 3

Population-level insights - structured clinical data is captured automatically for anonymisation.

THE EMPLOYER JOURNEY:

Outcomes

Instant guidance 24/7 for urgent & MSK issues

Easily accessible triage, empowers employees to seek the correct help and self-manage their condition.

Aggregated anonymised reporting

Insights into MSK trends and risk areas to support wellbeing strategy.

Screening & risk identification

Proactive health management strategies.

Automated, follow up support

Keeps employees engaged, monitors progress, and supports return to or stay in work.

Employer Value


Reduced direct costs

Digital triage delivers instant, clinically validated guidance 24/7. Employee sees the right clinician or service first time supporting early return to work.‍ ‍

Access to immediate triage encourages people to seek help sooner.


Reduced indirect costs

Absenteeism & presenteeism involves sickness cover, staff time (line manager, HR, Occ health) and staff turnover.

Clinician led triage costs £50+ per case (a company expense, or insurance fee that impacts premiums).


Prevention & Supporting recovery

A healthy workforce improves productivity, driving greater efficiency and cost savings across the organisation.


Improved bottom line

Early stage care improves employee wellbeing, retention and engagement - employees feel cared-for.

Reduced claim escalation and problem duration.

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The insurance journey

MSK is a high-volume insurance & employee claim category, with pathways varying by policy type

Scalable digital support across member populations

Scenarios for Private Medical Insurance(PMI), Income Protection(IP), Critical Health Insurance & Employee Benefits

Application

Structured digital assessments identify urgent issues and emerging risks.

Renewal

Rapid escalation of urgent conditions, early self-help for prevention of claims.

Claims

Guidance to the right care instantly, before conditions escalate into higher-cost claims.

THE INSURANCE JOURNEY:

Outcomes


Reduced number of claims

Immediate triage and self-management, rapid escalation to the right clinician or service, if required.


Reduced cost of claims


Standardised and consistent deep data informs population health insights and analytics.

Data driven


Improved customer engagement and retention

Access to 24/7 self-help with follow up nudges and tracking, supporting return to work outcomes.

Insurer Value


Speedy escalation and reduced absence duration

Risk stratification and controlling avoidable costs (e.g. GP prior to physio) whilst improving outcomes.


Prevention

Preventative advice, education and early identification promotes a healthy membership with fewer and lower claims.


Setting premiums

Anonymised data supports risk modelling and proactive health engagement strategies.


Reduced administration

Automate reports lessens workload (claims assessors and clinicians).

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