Cookie Policy

Last Updated: 16 May 2026

This Cookie Policy explains how Digitech Innovation Ltd trading as beelineMSK® (“we”, “our”, “us”) uses cookies and similar technologies when you use our websites, applications, and digital health services (“Platform”).

This policy should be read alongside our Privacy Policy and Terms and Conditions.

1. What Are Cookies?

Cookies are small text files placed on your device when you visit a website or use a digital application. They help websites and apps function properly, improve user experience, remember preferences, and provide information about how services are used.

Some cookies are essential for the Platform to operate safely and securely. Others help us analyse performance and improve functionality.

Cookies may be:

  • Session cookies: deleted when you close your browser 

  • Persistent cookies: remain on your device until they expire or are deleted 

2. How We Use Cookies

We use cookies and similar technologies for the following purposes:

Strictly Necessary Cookies

These cookies are essential for the operation and security of the Platform. They enable:

  • secure login and authentication 

  • navigation between pages 

  • session management 

  • security and fraud prevention 

  • load balancing and system reliability 

These cookies cannot be disabled through our cookie preference tools because the Platform may not function correctly without them.

Functional Cookies

These cookies allow the Platform to remember choices you make and provide enhanced functionality, such as:

  • remembering user preferences 

  • saving accessibility settings 

  • retaining questionnaire progress 

  • personalising user experience 

Analytics and Performance Cookies

These cookies help us understand how users interact with the Platform so we can improve usability, performance, and clinical workflows.

They may collect information such as:

  • pages visited 

  • time spent within the Platform 

  • navigation pathways 

  • technical performance metrics 

  • anonymised usage statistics 

Where possible, analytics data is aggregated or pseudonymised.

Communication and Support Technologies

We may use technologies that support:

  • secure messaging 

  • appointment reminders 

  • user support interactions 

  • system notifications 

3. Health Information and Sensitive Data

Our Platform may process health-related information as part of delivering digital musculoskeletal assessment and self-management services.

We do not use advertising cookies that profile users based on health information.

We do not sell personal data or sensitive health data to third parties.

Any processing of health-related information is carried out in accordance with applicable UK data protection laws, including:

  • UK GDPR 

  • Data Protection Act 2018 

  • PECR (Privacy and Electronic Communications Regulations) 

4. Third-Party Cookies

Some third-party service providers may place cookies or similar technologies on our Platform to support functionality such as:

  • analytics 

  • cloud hosting 

  • security monitoring 

  • authentication services 

  • video or communication tools 

Examples may include:

  • Google Analytics 

  • Microsoft 

  • Amazon Web Services 

  • Secure authentication providers 

These third parties are responsible for their own privacy and cookie practices.

5. Managing Your Cookie Preferences

When you first access the Platform, you may be presented with a cookie banner or preference centre allowing you to:

  • accept all cookies 

  • reject non-essential cookies 

  • customise your cookie preferences 

You can also manage cookies through your browser settings.

Most browsers allow you to:

  • view stored cookies 

  • delete cookies 

  • block cookies 

  • receive alerts before cookies are placed 

Please note that disabling certain cookies may affect the functionality and performance of the Platform.

Useful browser guidance:

6. Changes to This Policy

We may update this Cookie Policy from time to time to reflect:

  • legal or regulatory changes 

  • changes to our technology 

  • updates to our services 

  • changes in third-party providers 

Updated versions will be published on the Platform with a revised “Last Updated” date.

7. Contact Us

If you have any questions about this Cookie Policy or our use of cookies, please contact:

Digitech Innovation Ltd trading as beelineMSK®
Email: hello@beelinemsk.com
Website: beelineMSK.com